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To manage e-marketing data efficiently in this day and age means being
able to measure in real time the results of strategic information campaigns
and instantly gauge the pulse of the market. It also means being able
to offer many communication platforms to its clientele and personalizing
each customer contact like never before.
Armed with
an experienced team and a leading-edge technology infrastructure, Synergie-Contact
offers unique integrated e-marketing services that cover each and every
stage of any strategic, detailed planning, implementation or analysis
campaign.
Customer
management strategies already provided exponential added value to existing
databases by making it possible to regroup information. Now, the telephone-computer
convergence developed by Synergie-Contact greatly increases this potential
by covering all channels of communication with the client and all e-marketing
applications:
- Loyalty
program
- Market
segmentation
- Data
warehousing and data mining
- Multidimensional
data analysis
- Direct
and cross sales
- E-mail
campaigns
- Introduction
of new products
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